Monthly Archives: September 2009
BRandMan: Peter Russell Clarke – Where’s the cheese advertising gone?
It’s great to see Peter “G’day” Russell “G’day” Clarke back on the box after what seems far too long a period out of the advertising game. Peter’s work for cheese brand Coon, with the catchy jingle incorporating Australian ‘Coon’ place … Continue reading
Filed under BRands and ADs
Little Vegemites unhappy about iSnack 2.0 branding
There’s a lot of unhappy little Vegemites at the moment, following Saturday’s announcement in the AFL Grand Final of iSnack 2.0 as the name of the new Vegemite product. It is the first new Vegemite product in 85 years, described … Continue reading
Filed under BRands and ADs
PopBRiefs Vol. 3: Lily Allen cries “It’s Not Fair” and quits, Big Prawn an endangered species
Welcome to PopBRiefs Vol. 3 – today we kick off with… Headliners Sad news for fans of ‘mild drug use, easy swearing and emotional over-disclosure’ with Lily Allen announcing that she is quitting music, as “the days of me making money … Continue reading
Filed under Pop BRiefs
BRadPitstop: Replacing AFL Grand Final icon ‘WEG’
Despite all the fanfare leading up to the 2009 AFL Grand Final, in what promises to be a cracking encounter, one integral part of the program will be missing. No, not Christine Anu with My Island Home; but the artistic … Continue reading
Filed under The BRoAD World of Sports
BRandMan: Sensation advertising all-white NYE party
Global party people Sensation have recently launched advertising for the New Year’s Eve 2009 party at Etihad Stadium in Melbourne, following the success of last year’s event. The venue has capacity for 45,000 partygoers to see in the New Year, … Continue reading
Filed under BRands and ADs
BRandMan: ‘God-vertising’ and creative genius
After last week’s announcement of the “Jesus. All About Life” campaign from Sydney agency 303, it jogged my memory of some of the brilliant ‘God-vertising’ work done by independent churches around the world, on the Sunday sermon announcement board. Here … Continue reading
Filed under BRands and ADs
PopBRiefs Vol. 2 Susan Boyle’s Wild Horses, Kanye’s wild outbursts
Welcome to Vol. 2 of PopBRiefs. Today we kick off with… Headliners Britain’s Got Talent’s Susan Boyle has covered the Rolling Stones classic Wild Horses from her forthcoming debut album ‘I Dreamed a Dream’. Now, I know, It’s Only Susan … Continue reading
Filed under Pop BRiefs
BRandMan: Coles remixes ‘Best Of British’ advertising
The retail sector is a great example of how businesses can benefit from global information sharing, and exploring innovations from overseas markets (as there are only small differences between retail markets in most countries). BandT announced that Joe Blundell … Continue reading
Filed under BRands and ADs
BRandMan: Advertising Jesus – He Was A Carpenter, He’d Drive A Ute
Great news from Campaign Brief this week that Sydney agency 303 have launched a new campaign, “Jesus. All About Life” to encourage lapsed Christians to start talking about JC again. Membership of faith-based groups is at an all time low, … Continue reading
Filed under BRands and ADs
BRadPitstop: Violence in sport – 5 minutes or 5 weeks?
As the AFL season winds towards its thrilling finals conclusion, it is interesting to look at how the AFL tribunal has adjudicated this season, and contrast it with how other sporting codes treat ‘violent conduct’ within the game. It seems … Continue reading
Filed under The BRoAD World of Sports
